Insurance Journal

As a web marketing agency owner and social media professor, I get a lot of questions like “what the best days of the week to blog?” and “how often should I blog?”. In my expert opinion, the *best* days to blog and best frequency methods are based on a few things:

1. Your web traffic patterns

2. What you need to communicate
3. Media relevancy (buzz)

4. Your audience

Blogging used to be nothing more than a personal diary technology, allowing anyone and everyone to share their thoughts with the web world. However, today, blogging has become the nucleus that launched social media’s success. If it wasn’t for blogs, Facebook, Twitter and YouTube would not have a place in cyberspace.